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Case Study

Advancing Public Understanding Through Clear Legislative Communication

SLC Dubai (Supreme Legislations Committee of Dubai) plays a critical role in shaping and communicating legislative frameworks across Dubai’s government entities. As part of its mandate to enhance public awareness and accessibility, SLC sought a modern communication approach that could clearly convey rights, regulations, and legislative processes to the wider community.

Aimstyle partnered with SLC Dubai to develop impactful brand communications supported by a compelling corporate video - designed to inform, engage, and build trust.

Client
SLC Dubai
Location
Dubai, United Arab Emirates
Sector
Government / Public Sector

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Impact

Project Results

Brand Perception +29%
The modern corporate video and branding approach improved perception of SLC Dubai as a transparent and forward-thinking institution.
Brand Recognition +32%
Consistent brand communications and visual storytelling increased recognition of SLC Dubai within the broader government ecosystem.
Improved Brand Clarity +36%
The unified visual language clarified SLC Dubai’s role, mandate, and identity across governmental and public-facing touchpoints.

Our Approach

Aimstyle approached the project with a clarity-driven and audience-centric mindset, recognizing the importance of transparency and accessibility in government communications.

We focused on transforming complex legislative concepts into clear, engaging visual narratives. Through structured storytelling and thoughtful visual direction, the content was designed to resonate with diverse audiences while maintaining the authority and credibility expected of a governmental entity.

What We Delivered

We delivered a concise corporate video that communicates SLC’s mission, core values, and legislative role in a clear and engaging manner.

The final output supports SLC Dubai’s objective of strengthening public understanding and engagement, providing a modern communication tool that aligns with Dubai’s vision for transparent, accessible governance.