Search

Try searching for "branding", or "design"

Case Study

Building a Visionary Brand for a Fast-Growing Investment Group

Marquee Investment is a Dubai-based investment company focused on helping entrepreneurs and startups scale their ideas and businesses across the MENA region, Europe, and North America. The firm adds value by supporting strategic growth, enabling joint ventures, improving profit margins, and generating sustainable returns for its stakeholders.

As Marquee expanded its footprint and ambition, there was a clear need for a strong brand identity and digital presence that communicates confidence, vision, and long-term value creation.

Aimstyle partnered with Marquee Investment to build a complete brand and digital ecosystem that reflects its growth mindset and global outlook.

Client
Marquee Investment
Location
Dubai, United Arab Emirates
Sector
Investment Firm

Gallery

Project Photos

Impact

Project Results

Stronger Brand Positioning +38%
The new brand identity and storyline clarified Marquee’s role as a value-driven investment partner across regional and global markets.
Improved Brand Recognition +41%
Distinctive visual identity and narrative increased brand recall among entrepreneurs, investors, and partners.
Clearer Value Communication +39%
Structured messaging and content improved understanding of Marquee’s investment approach and growth support model.

Our Approach

Aimstyle adopted a story-driven and strategy-first branding approach, beginning with defining Marquee’s brand concept, positioning, and narrative.

The brand identity and storyline were inspired by the meaning behind the name Marquee symbolizing leadership, visibility, and momentum. This was creatively translated through a narrative inspired by the story of Mowgli, where connecting a stick to a strong tree enables a powerful leap forward. This metaphor became the foundation of the brand story representing leverage, partnership, and exponential growth.

The visual identity, messaging, and digital experience were all crafted to communicate ambition, trust, and scalability appealing to entrepreneurs, partners, and investors alike.

What We Delivered

We delivered a complete branding solution for Marquee Investment, including brand concept and storyline, logo design, stationery system, company profile, content writing, and a modern website design and development.

The final brand and website position Marquee as a confident, forward-looking investment partner clearly communicating its value proposition and supporting engagement across regional and international markets.